Chinese civilization once had a significant influence on would civilization with the development of
our country's economy and the rise of her internetational status in recent years.Chinese culture,
which has a long history,is one of again attraction global attention.More and more Chinese culture
elements provide inspiration for snd become popular subjects of fashions,literature and movies
around the world.This shows that the world needs Chinese culture.It was in this context that China
decided to implement the “Culture Exporting”strategy so as to enchance her culture exchanges with
the rest of the world .After several years'efforts,great achievement have beeen made in this respect
."Culture Exporting"has greatly promoted the development of our culture industries.It is becoming an
effective approach through which China enchances he national image and comprehensive strength.